Archive for 2019

Home Archive for 2019

The President of Castle Lite’s Republic of Extra Cold, Pearl Thusi, has finally revealed to her citizens exactly what they can look forward to come 28December 2019 when the Republic descends upon Cape Town’s Atlantic Ocean and the iconic, V&A Waterfront.

“I’m so happy to finally share with our loyal citizens, what they are in for at this year’s Republic of Extra Cold as we take over the Atlantic Ocean and the V&A Waterfront, bringing Castle Lite’s sub-zero chill to Cape Town summer,” said Pearl Thusi.

The Republic will travel in style as it journeys into the Atlantic aboard luxury yachts, jet skis and of course, helicopters. This will be the entrée to what is set to be a day of extraordinary experiences.

“Once in the Atlantic, the Republic will witness a spectacular musical performance right in the middle of the ocean by a special guest star. This surprise hit-maker’s performance will be staged on a floating ice stage that will surely have the waters beneath approaching sub-zero temperatures,” Pearl also revealed.

The President also revealed today that she and her team at the Republic have created a custom-made Cold Room to make sure that no citizen is left in the heat. This area of the experience will give everyone an extra cold chill vibe like only Castle Lite can, with the all-new Castle Lite 250ml which stays extra cold till the last drop.

All of this while the Republic’s star-studded line up keeps the citizens entertained all through the experience. The Republic’s Minister of Beats, Ayanda MVP announced last month that not only will she herself be performing, she will be joined on the stage by 2019 Minister of Drip, Boity Thulo as well as Youngsta CPT and DJ Lyle holding it down for the Hip-Hop heads. Serving up the coldest summer House, Gqom and Amapiano hits will be renowned hit-maker, DJ Zinhle and radio superstar, DJ Loyd. Citizens whose summer anthem is a mashup of Dance and Electro music will also feel right at home as Das Kapital, Pascal & Pearce, and Gremlin SA take things to subzero temperatures on stage.

The experience will culminate in a spectacular laser show which will illuminate the Cape Town sky line and mark another successful year in the Republic of Extra Cold. And just to make things a little more epic, Castle Lite has some fun surprises in store for citizens.

Citizens can look forward to the once-in-a-lifetime experience of going on a helicopter ride and experience the exhilarating heli-flip. And as if that’s not enough, Africa’s biggest premium beer brand has promised to give every citizen who bought a ticket free beer for a year!

“The Republic of Extra Cold is literally going to be the most epic experience of summer 2019. And just to make sure that this year’s Republic is a memorable occasion, anyone in Cape Town can also win beer for a year by spotting the Republic of Extra Cold’s Atlantic convoy, taking a picture of it and sharing on social media using the #RepublicOfExtraCold hashtag,” Pearl said.

The Republic of Extra Cold will officially open its doors for registration at 15:00 on the 28^th of December. Citizens are advised to arrive timeously for passport collection and use the designated parking at The Lookout located next to the V&A Waterfront in Cape Town.

For more information check out www.castlelite.co.za or follow the official social media pages:

Facebook: Castle Lite

Twitter: @CastleLiteSA

Instagram: @CastleLiteSA

#RepublicOfExtraCold

CASTLE LITE’S ULTIMATE HOUSE VIBE COMES TO AN EPIC END TONIGHT!

After weeks of fierce battling to determine the king or queen of vibes, season 2 of Ultimate House Vibes comes to an end and only 1 person will walk away with the title. We started off the season with 12 vibrant contestants and tonight, Bomba eCute and Lamza go head-to-head in the final extra cold challenge.

Bomba made a splash since the beginning of season 2 becoming an early fan-favourite with his big personality, his loud and very funny lingo and of course, his extra cold vibe in episode 2.

His infectious energy and killer MC skills have seen him rise to the top over the past few weeks. But, he says that it is the ratchetness he brought to each vibe which will see him scoop the title of king of vibes in season 2.

Meanwhile, Lamza is a natural-born hustler who would do whatever it takes to win the big prize including, as we’ve seen, going door-to-door asking strangers to come and party with him. He calls himself a loudmouth with Kasi flavour.

Lamza says that his kasi vibes, his self-motivated nature and his ability to work well under pressure will see him walk away with the title of king of vibes.

Will the loud, in your face persona win over the judge’s hearts and votes? Or will it be the silent yet strategic killer moves which will seal the deal?

In tonight’s penultimate episode, Bomba and Lamza get to host their final vibes with some very special celebrity guest of honours. What’s more, some very familiar faces from this season make a return to join team Bomba and team Lamza as they help them in throwing their final vibes.

And since the final vibes will determine the winner, each host is given a much bigger load of money to host their vibe as well as a beautiful venue which was chosen for them.

Tune in to find out who will take over the reins from season 1 winner, Material Don Dada and be crowned the ultimate king of vibe. The winner of season 2 will walk away with a R150 000 cash prize.

Tune in to the explosive penultimate episode of Ultimate House Vibe tonight at 21:30 on Mzansi Magic (DStv channel 161). You can also catch the repeats on Saturdays at 22:00 on Mzansi Magic and on Mondays at 19:00 on Channel O (DStv channel 320).

For more information follow the official social media pages:

#UltimateHouseVibe

Twitter: @CastleLiteSA and @MzansiMagic

Instagram: @CastleLiteSA

Revered music producer and composer, Lebo-M will take the audience through a mesmeric performance of ‘The Circle of Life’ at opening night of Disney’s The Lion King Live in Concert, in collaboration with FNB.

‘The Circle of Life’ is the soundtrack that Lebo-M composed with renowned Hollywood composer Hans Zimmer which won them a 1995 Grammy for best instrumental arrangement with accompanying vocals.

Lebo-M will join the Johannesburg Philharmonic Orchestra – led by South African conductor – Eddie Clayton on stage at The Sun Arena, Times Square in Pretoria on 10^th December for one night only. The shows (presented at its full duration of 118 minutes) will take place on 10^th, 11^th and 12^th December.

Speaking about his involvement in this proudly South African production, Lebo-M had this to say, “I am very proud to be part of a journey that started over 25 years ago, with Disney’s The Lion King. I can’t wait for people to experience The Lion King Live in Concert with a full orchestra – that boosts 84 renowned musicians made up of 50 string players, 11 woodwinds, 13 brass, 1 harp, 6 percussion, 1 guitarist, 1 electric bass and a keyboard - at Sun Arena."

Lebo M also promises that this will be an extraordinary experience not to be missed, and that he looks forward to seeing a lot of people at The Sun Arena. He adds: "Imagine being transported into Simba’s playful world with all its adventure, love and loyalty, as well as the jealousy, threats and dangers of their wicked and wily foes through soaring orchestral sounds – I do not think there’s any better way to bring this magical experience to life than this!”

Tickets are on sale exclusively through Computicket with prices starting from R200 per person. Visit www.computicket.com.

Also, FNB customers have the opportunity to purchase tickets via ebucks.com. In addition, FNB customers can choose to pay for their tickets using their FNB Cards, eBucks or a combination of both.

IN CASE YOU DIDN’T KNOW

Disney’s “The Lion King, directed by Jon Favreau, journeys to the African savanna where a future king is born. Simba idolizes his father, King Mufasa, and takes to heart his own royal destiny. But not everyone in the kingdom celebrates the new cub’s arrival. Scar, Mufasa’s brother—and former heir to the throne—has plans of his own. The battle for Pride Rock is ravaged with betrayal, tragedy and drama, ultimately resulting in Simba’s exile. With help from a curious pair of newfound friends, Simba will have to figure out how to grow up and take back what is rightfully his. The all-star cast includes Donald Glover as Simba, Beyoncé Knowles-Carter as Nala, James Earl Jones as Mufasa, Chiwetel Ejiofor as Scar, Seth Rogen as Pumbaa and Billy Eichner as Timon. Utilizing pioneering filmmaking techniques to bring treasured characters to life in a whole new way. Disney’s The Lion King is currently in cinemas.

This week’s episode of Castle Lite and Mzansi Magic’s Ultimate House Vibe has been regarded as one of the best episodes of the entire franchise thus far, shooting up the trends list in less than 10 minutes of the show’s airing.

It was an epic episode if ever there was one. With this week’s theme being Material Culture, the King of the Skhothane movement, and the reigning Ultimate House Vibe King, Material Don Dada made a celebrity appearance as a guest judge. Don was there to judge the host’s ability throw an epic Ultimate House Vibe that is dripping with extra cold swag.

Damien and Mbali went head-to-head as this week’s hosts; with Mbali winning the Unlocks Challenge after Damien deliberately lost the challenge, a choice that probably cost him the competition. Meanwhile, Noxolo and Mbali Dlamini were unhappy to be on team Damian and later became a big factor in the dismal performance of the team.

Damian threw his vibe for his twin brother, but nothing went according to plan. All of the friend he bragged about were nowhere to be found when he needed them to show up as he planned his vibe with almost none of them answering their phones. Team Damian fought and bickered with each other all day long and in the end, the vibe was a disaster. There was no food, no décor, the sound and the chairs came late, and very few people actually stuck to the theme. To top it all off, his friends failed to pitch up in their numbers.

Meanwhile, Mbali hosted a decent vibe but, as the judges point out, she won the week by default as Damian’s vibe was just that bad. Her team gelled well together which led to a well-executed vibe. Although it was cold, the judge’s loved Mbali’s Vaal River venue and her choice of décor.

In the end, the judges felt that 2 people deserved to go home this week after Damian threw what was described as “the worst vibe in the history of the show”. Damien was first into the bottom 3 as the host of the week. He was followed by Lamza as voted for by fellow team mates and then Mbali, who was dragged down by Damian.

In the end, the vibe came to an end for Damian and Mbali who were sent packing with judges more than pleased at Damian’s departure but torn apart at having to choose between Mbali and Lamza.

Things can only get colder in the Ultimate House Vibe mansion as the remaining 7 contestants bring out their A-game and fight ferociously for the title of Ultimate House Vibe king or queen. But who will walk away with R150 000 in cash?

Tune in every week to follow the journey. Ultimate House Vibe airs every Thursday at 21:30 on Mzansi Magic (DStv channel 161) with the repeats on Saturdays at 22:00 on Mzansi Magic and on Mondays at 19:00 on Channel O (DStv channel 320).

Beck’s and AB InBev hosted an intimated dinner last night to introduce an alcohol variant to their beer collection, the Beck’s Green. The brand launched Beck’s Green at a glittering event held at an iconic broadcasting station and Home of the Afropolitan, Kaya FM in Johannesburg.

To get the campaign off the ground, the brand partnered with some influential figures in South Africa with whom they are truly excited to undertake this journey of extraordinary experiences with.

In attendance were campaign ambassadors Maps Maponyane as well as South African child star, Dr Musa Mthombeni - who doubles up as a media personality and qualified medical practitioner. In addition to these two, the brand has also partnered with Bohang Moeko who is a Model and Actor on Isidingo. They believe that these three young men are perfect figures who inspire other men and are recognized for their work ethic and ability to stand out from the ordinary. I certainly do agree with that!

Having grown in popularity amongst South African beer lovers, Beck’s is renowned for its uncompromising quality as well as the freedom and openness which follow a firm quality of standards and the consistency to be a characterful beer. Just look at this...

As the world observes the month of November as International Men’s Month, Beck’s also revealed their partnership with the “Home of the Afropolitan”, Kaya FM to create a platform during Tbose’s popular show – Platinum Fridays - where listeners can engage with the three personalities to discuss how they have successfully set themselves apart while staying true to who they are. The station’s programs will cover a range of topics relating to men including entrepreneurship, wealth, stealth, health and more. Cheers to that...

Beck’s Green also announced that they are running two competitions for their consumers. So if you’d like to be one of 10 lucky winners to walk away with a Hugo Boss watch valued at R6 000; or be that one lucky person to bag the ultimate hospitality experience at the 2019 Cape Town Sevens (an all-expenses paid trip is valued at a whopping R150 000) - follow the hashtag #UnfollowOrdinary or visit the official Beck’s pages at:

· Beck’s South Africa – Facebook

· @becks_africa – Instagram

· @BecksAfrica - Twitter

ALL THE BEST TO YOU ALL!

The country came to a standstill on Monday as “SomewhereInTheAtlantic” trended for more than 10hours. The conversation started when unbranded co-ordinates went live on billboards, news sites and social media across the country. Even top radio hosts got involved trying to understand what exactly could be happening somewhere in the middle of the Atlantic.

After keeping South Africa in suspense for most of the day, Castle Lite took ownership and finally released a video on their social media platforms revealing that their Republic of Extra Cold is back this year and will be somewhere in the Atlantic ocean on the 28^th of December 2019. Knowing Castle Lite and their vision of making the impossible possible, this is definitely going to be the coolest place to be this summer. Check this video out:

This year, The Republic of Extra Cold is taking its citizens on an unforgettable journey to make this, a summer like no other. Every Republic needs a president and award-winning and internationally-revered South African actress and TV presenter, Pearl Thusi serves as President for a second term.

Pearl will lead the charge making sure that the Republic of Extra Cold is the coolest place to be this summer. She will have a Cabinet of Ministers that will ensure that we deliver the most epic summer to the citizens.

The role of Minister of Vibes is hereby officially assumed by renowned comedian, Donovan Goliath who will bring extra cold refreshment, and keep you smiling with his humour and lite-hearted take on things.

Alongside Donovan, will be the Minister of Beats; radio superstar, Ayanda MVP who will you keep moving with the latest beats and ensure you are up to date with the latest music trends. Ayanda will, together with the president, assemble an incredible line-up of performers who will headline at the Republic of Extra Cold. Look out for the minister’s announcement in the next few weeks.

And what better way to enjoy an extraordinary summer than with your summer bod. Here to motivate you toward your gram-worthy game and ensure that everyone feels their best is fitness fanatic and personal trainer, Junior Khoza as the Minister of Summer Bod.

And finally, to help citizens make sure that their style is always dripping extra cold swag is rapper, TV presenter and style star, Boity Thulo as the Minister of Drip.

Boity is armed with a slew of style tips and tricks, summer trends and a drip kit to make sure that citizens slay all summer long and are looking their best self for the 28^th of December.

Tickets are limited so ensure you get yours on www.castlelite.co.za before they sell out.

Also check out these social media platforms for update:

Facebook: Castle Lite

Twitter: @CastleLiteSA

Instagram: @CastleLiteSA

#RepublicOfExtraCold

See you there!

New York Runway ZA came to a standstill on Friday, 11 October when Africa’s largest premium beer brand, Castle Lite, took over the runway with a show stopping new innovation – the new Castle Lite 250ml, with its stylish faceted neck which hints at the extra cold refreshment that awaits those who choose this cutting-edge beer.

The 250ml is not only at the cutting-edge of product design, it exudes sophistication and style, but its faceted neck design has also inspired music creation with a renowned music producer, Simon Ringrose, as well as local rap sensation, Rouge, who created a track that was inspired by the design of this bottle. In attendance at the New York fashion week, Rouge was heard saying, ‘they’ve done it again; they’ve upped the game’.

As a leader in trendsetting innovations, the launch of the new 250ml follows off the heels of the recently launched Cold Lock, a world-first innovation that saw South Africans experience a secondary packaging that keeps beer extra cold for over 3 hours with no need for ice or a power supply. The premium and stylish new 250ml bottle joins a long line of innovations from Castle Lite. In 2013, the brand introduced their unique 2-Stage Cold Indicator. This was followed by the Ice Core cooler in 2014 and the first-ever re-sealable 910ml returnable pack in 2018.

The Castle Lite new 250ml is a first in the South African beer category. Brand Director, Silke Bucker adds: “We still maintained the same extra cold Castle Lite that consumers know and love, however whether at home or dining out, the new 250ml is the ideal companion for those who know that sometimes, less is more. Extra cold to the last drop, the smaller serving size and sophisticated shape make the new pack both attention-grabbing and unique. We considered our consumers preferred beer drinking occasions and launched a convenient size to suit their extra cold enjoyment experience”

Check out the TV ad to the new Castle Lite 250ml here:

https://www.facebook.com/CastleLite/videos/2129791287327496/

#ExtraColdToTheLast Drop

With the ambition of being the most progressive beer brand on the African continent, Castle Lite has partnered with the inaugural New York Runway ZA to serve innovation, design and extra cold refreshment. Showcasing its latest bottle design innovation amongst a collective of local and international designers fresh off the New York Fashion Week runway, the New York Runway ZA will take place on Friday, 11 October 2019 at Cape Town Marriott Hotel Crystal Towers.

With its new, stylish and sophisticated bottle shape, the extra cold market-leader, Castle Lite found the New York Runway ZA a befitting occasion to launch its new product to an industry that’s popular for aesthetic expression.

Brand Director, Silke Bucker comments: “Castle Lite always prides itself in being a premium brand. To that end, the brand has become renowned for introducing new and shape-shifting innovations that speak truth to the brand’s narrative. With our unique and attention-grabbing reveal, which aims to amplify the brand’s extra cold and innovation credentials, on a premium platform such as the New York Runway ZA, we aim to position Castle Lite as a category leader!”

Showcasing designers from New York include VanElse by Else Hardjo, Honee for House of Honee, Celebrity fashion designer Michael Lombard and ESTE & CHLO by Henry Picado.

Representing the forefront of local fashion is SA’s King of couture Jacques LaGrange, BeachCult by Joanna Hedley, ZED Menswear and KLûK CGDT.

Various ticket tiers to the event are available for purchase. General Admission at R495 (includes eats, drinks, activations, fashion show, goody bags and after party). VIP Lounge tickets and the Crystal Box experience are sold out, but a small number of VIP Premium tickets are still available at R1400 per person sharing, which includes accommodation and breakfast at Crystal Towers Hotel. Alternatively, guests are encouraged to drink responsibly and leave their cars at home and travel safely with Uber.

Tickets are available through Quicket. Not for sale to persons under the age of 18.

For daily updates check out the New York Runway Facebook page or contact info@redcarpetconcepts.co.za for more information.

HERE’S WHAT TO EXPECT AT CASTLE LITE’S REPUBLIC OF EXTRA COLD 2019!

GIG GUIDE: CASTLE LITE BRINGS THE REPUBLIC OF EXTRA COLD TO FILL UP ROYAL BAFOKENG!

Experience the Republic of Extra Cold at Sneaker Exchange

CASTLE LITE’S ULTIMATE HOUSE VIBE COMES TO AN EPIC END TONIGHT!

Grammy winner to make a special appearance at Disney’s The Lion King, Live in Concert (in Pretoria)

CASTLE LITE REVEALS THE REPUBLIC OF EXTRA COLD LINE-UP

THINGS GET EXTRA COLD IN EPISODE 4 OF ULTIMATE HOUSE VIBE!

ICONIC GERMAN BEER BRAND LAUNCHES BECK’S GREEN - A BEER FOR EVOLVING EXPLORERS

PEARL THUSI RETURNS AS PRESIDENT OF THE REPUBLIC OF EXTRA COLD

WHAT IS HAPPENING IN THE ATLANTIC?

CASTLE LITE PRESENTS THE SOPHISTICATED NEW 250ML

CASTLE LITE BRINGS ITS PREMIUM AND STYLISH CREDENTIALS TO THE NEW YORK RUNWAY ZA